We're announcing our latest collaboration and a strategic partnership, inking a deal with Scrimmage, a cutting-edge loyalty software platform. The partnership will enable SB22 to leverage Scrimmage's technology to offer its customers a more immersive and engaging sports betting experience.
We are thrilled to partner with Scrimmage and bring our customers the best possible sports betting experience. Scrimmage's innovative loyalty platform will increase the gamification for our customers and add a more personalized and engaging experience. We look forward to working together.
Steve Laity, V.P. of Strategy of SB22
Scrimmage's platform provides a powerful customer retention tool by utilizing the insights of behavioral psychology and gamification, allowing for a personalized experience for users based on their individual preferences and betting history.
We are excited to partner with SB22 and integrate the Scrimmage loyalty platform to the SB22 platform. SB22's uniquely innovative platform fits perfectly with our loyalty solution, and we are thrilled to help SB22 redefine the sports betting market.
Dan Taren, Co-CEO of Scrimmage
The partnership between SB22 and Scrimmage is expected to drive significant growth for both companies, as we work together to revolutionize the sports betting industry.